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The Bra Size Epidemic You Need To Stop!
Ladies, drop your bras. There is an epidemic in the lingerie industry that needs to be talked about for the sake of women everywhere. Your bra doesn’t fit. I said it there.
How many times have you visited a Victoria’s Secret and left with an A-DD cup bra in tow? I bet you thought those were the only standard bra sizes. I bet when you take double D photos you think HUGE cups. I’ll even bet half of you left the store disappointed because nothing seemed to fit perfectly. Don’t worry girls, I was like you once.
I was like you until I realized there was a whole side to this industry I had never known. I was perfectly content to buy beautiful lingerie to support my 34B breasts and didn’t even think about it. That was until I was introduced to the wonderful world of UK bra sizing and my life changed forever. After reading this, I hope your world changes too.
It has been etched into our American minds since we were young that average band sizes range from 32-38 and cup sizes from AA-DDD. He created this ideal that is so wrong that bra companies should be ashamed of what they have been doing to breasts all these years.
In American culture, we measure bras based on methods that were developed in the 1930s. Before then, bras were considered a “one size fits all” item. Realizing that not all women are the same size, SH Camp and Company created four cup sizes, A, B, C and D, which were not based on cup volume but on how they hung. Band sizes weren’t even created until the 1940s. They measured band sizes by adding approximately 4 inches due to the lack of stretch in the materials used to construct the garment. Back then, women worked and needed to be able to move more freely in their underwear, much unlike the Victorian corset era.
Why the history lesson? Because most lingerie stores today still use this sizing method. With the introduction of stretchy materials, you can begin to understand why a 34 band size might not be the most optimal fit. Measuring in a store usually means that the fitter will take your underbust measurement and add 4 inches to match the size on their marks. A larger band size means a smaller cup size, because the cup capacity depends on the band width. This is how the 34Cs are born.
But what if I told you that your 34C are actually 30F? F!?! Yes, there is such a thing, and it’s a lot more common than you think, and no, your boobs didn’t magically sprout overnight.
In the UK, you can buy thongs in sizes above 28 and cups A to J. That’s because the UK is doing something right. They are using your actual under bust measurement instead of adding useless inches. If it measures 30 inches around, your band size is 30 inches. It’s not rocket science.
Since the size of your cup is relative to the size of your band, the font will of course need to increase. All this means is that more of your actual breast tissue will fill the cup as it should. Did you know that 80% of women walk around with breast tissue that has migrated under their armpits due to wearing the wrong cup size? Did you think I was fat? No, it’s breast tissue. The capacity of a 30D cup will be less than the capacity of a 34D cup. Not all Ds (or Fs or Js) are created equal! Always remember that cup size is relative to band size. We need to erase our preconceived notions of what a cup size looks like starting today.
To find your true right size, you’ll need a tape measure and a bra size calculator. I highly suggest using the calculator because the math is already done for you…just enter your measurements to get your size. If you’re stunned to find out your result, that’s quite normal, but try the recommended sizes.
Time to get serious, ladies. Once you get into a well-fitting bra, you’ll never go back to the old American ways. You will begin to see a world that has blinded you with dazzling underwear while really ruining your beautiful breasts. And as women, we deserve the best for our breasts.
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